The Hidden Job Market - Find Yours

Reposted from CareerAlley


hidden"Greatness is not a function of circumstance. Greatness, it turns out, is largely a matter of conscious choice, and discipline." - Jim Collins

So many of my posts have been about where to find a job (as you would expect). But then I started thinking, what about the not so obvious places to find a job? You've heard the usual statistics "80% of all positions are filled without employer advertising" or "80% of all jobs are filled by referral" and finally "most job seekers find jobs through networking". Now there is some truth to this (although I'm not convinced about the statistics), and you should ensure you focus on this as one part of you job search strategy (hence this post).

  • Unlocking the Hidden Job Market - This article, posted on Yahoo's Hot Jobs, not only covers the "80%" type quotes, but actually gives some pointers on how to tap into the hidden job market. The article talks about leads and contacts as well as some passive methods of tapping the hidden market.
  • Step-by-Step Plan for Using the Internet to Go "Beyond the Want Ads" - Technically speaking, the hidden market are the unadvertised jobs. But it is much broader than that as it includes leveraging who you know (even if the job is advertised). This article is by jobstar.org and provides a 6 step process to find the hidden jobs. Great tips like focusing on a target industry or focusing on a particular position. The article provides lots of great advice as well as additional links to research tools.
  • Tapping In To The Hidden Job Market - So let's get to the point, the hidden job market by any other name is networking. This article, from one of my favorite career sites Secrets of the Job Hunt, focuses on that. The article combines cold calling with traditional networking (using who you know to meet who you need to know). A very good article and certainly worth the read.
Don't forget to take a look at the Networking section of my Job Search Marketing Toolkit.

Good luck in your search.

Posted via web from AndyWergedal

LinkedIn, Recruiters, and LinkedIn

LinkedIn, Recruiters, and LinkedIn

March 29th, 2010 | by Jason Alba |

I read a great post with insightful comments about recruiters using LinkedIn. It is titled LinkedIn – Just How Good is it?, written by Keith Robinson. Some of the interest lines:

“when we use LinkedIn we find that at least 20% of LinkedIn profiles are essentially defunct…”

“at least 40% of their premium ‘inmail’ messages are not read by the intended recipients within a week of being sent.”

“[people] build their profile and wait to be found rather than use it as a networking tool.”

“whilst 45% of candidates say they regularly use LinkedIn, only 5% have actively responded to a job advert placed on social media sites like LinkedIn.”

“when we asked candidates to indicate how they would go about searching for their next jobs, hardly any said they would apply for jobs via social media sites.” I agree, since that is not the purpose or design of a social tool…

“so the lines seem to be clearly drawn, with social media being a means of researching firms and allowing oneself to be seen by headhunters… whilst job boards remain the places where candidates will actively head to seek out a new job.”  I DISAGREE.

Read the comments for insights from recruiters.

In the other corner we have an article by Jessi Hempel on CNN Money/Fortune titled How LinkedIn will fire up your career.  That is a long but insightful article about LinkedIn and using it as a career development tool.  It is interesting to read that Accenture plans to hire 50k jobs, apparently 40% of them coming from social media.  That is 20,000 people hired from social media… that’s amazing.  The head of global recruiting, John Campagnino, says “This is the future of recruiting for our company.”

I disagree how the article says “Facebook is for fun. Tweets have a short shelf life. If you’re serious about managing your career, the only social site that really matters is LinkedIn.”  Using just one site is a mistake, I think…. don’t discount other sites where you might encounter hiring managers, HR, recruiters, etc.

Go read the Fortune article… it provides a seemingly biased but optimistic picture of why and how LinkedIn SHOULD be a part of your career management strategy.  It’s interesting to contrast the two perspectives – what camp do you fall in?

Posted via web from AndyWergedal

Five easy ways to improve your job search

First let me wish all my readers celebrating Passover this week a wonderful holiday, and don’t overdo it with the wine and matzo.

Now on to this week’s advice; searching for a job is a daunting experience and at the end of the day many job seekers feel frustrated and physically and mentally drained.

This is exacerbated by the limited number of new executive and professional jobs being created, the increasing number of job seekers now willing to relocate for a new position, and the lack of understanding by many jobseekers and new graduates on how to find a new job in this day and age.

So here are some hints:

1: Get an attitude adjustment; the glass is always half full and each day you are one day closer to success. To do this set up a formal job search strategy with realistic daily and weekly goals and stick to it.

2: Find a coach or someone to discuss your problems and fears with, answer your questions, and give you equal doses or encouragement and constructive criticism on how you are conducting your job search.

3. Unless you feel your resume is perfect as is, have it reviewed and if need be edited or rewritten by a knowledgeable professional in a style and format that is easy to customize for the different jobs you apply for.

4: While unemployed become an avid reader of print and online business news and take copious notes of what and who is happening in your field and industry and who is making money and who are the people and companies on the move.

5: Then try contacting HR managers and decision makers at these companies directly or find ways to get referred from a trusted source. If this is not possible find their name and contact information by reaching out to current employees of the company with the available position using linked in, Hoovers or other networking tools that are available to you. Customize both a cover letter and your resume for this company and try and find a mutual connection to get it into their hand and if this is not possible find a creative way to do this.

Author:

Perry Newman, CPC is a nationally recognized executive resume writer, career coach and social media strategist renowned for his ability to produce marketing documents and job search strategies that get results. You can view sample resumes at http://www.perrynewman.com/ and email him your resume at perry@perrynewman.com for FREE resume critique.

Posted via web from AndyWergedal

Telephone or Twitter-getting a hiring managers attention

Luckily Telephone or Twitter is not an absolute choice.  You can use both in your job search campaign.

Over the past few months I’ve read several how to use Twitter for Job Search e books and articles.  If you are not familiar with the concept, consider trying this link.

Twitter:

  • is easy to use.
  • has great utility in connecting with constituents fast.
  • provides a great forum to demonstrate expertise as well as build your personal brand.
  • is emerging as a job listing resource through tweetmyjobs, tweetajob and others.

That said,  I believe Twitter is an example of marketing with soft engagement.  (Email represents another soft engagement).  What is soft engagement? Let me explain.

It is has simply become too easy to sit at ones desktop and Tweet (or email) all day.  As a matter of fact, many power Tweeters, simply set up a series of timed scripts using Hoot Suite and other Twitter management tools.  I view this type of activity as soft engagement.  It has it’s benefits for brand building, but it really does not get at the crux of finding a new position.  Getting hired requires real contact and engagement with hiring managers.

In my opinion, despite the growth of social media in recruiting efforts, the overwhelming majority of hiring managers,  rarely read blind emails or mine Twitter for critical new hires.  This is not to suggest hiring managers do not use Twitter.  My point is that we are clearly in a time of electronic information overload. It is too easy to tweet or send emails.  Since it is so easy to push information out,  Twitter and email are getting more and more cluttered.  They are loaded with useless information (including Spam), and folks with limited time, are not as engaged with these electronic communications as one might think.

Now contrast this with the telephone.  Everyone has seen their communicating mediums shift over the last decade.  Although I can not defend these statistics, I believe it is fair to state, the business community has flipped how they communicate from 80% phone, 20% online communication 10-15 years ago, to; 20% phone, 80% online communication in 2010.  (These percentages are meant to be more illustrative than factual.) I believe, herein lies an opportunity for job seekers. Hiring managers are receiving less phone calls and less voice mails than you might think.  Also, in general, my personal experience is that folks are  picking up their phone more frequently than they did a decade ago.

Perhaps simplistic in approach, but I would strongly suggest you have a better chance of getting a hiring managers attention, to your candidacy, using the telephone than through electronic communication.  If you call very early or very late in the day, you  will even have a greater chance of getting them on the phone as opposed to voicemail.  Yes, it takes a little more effort, confidence and drive to use the telephone, but I believe your personal return on investment will be greater.

If you are serious about finding work faster, do not hide behind the ease of soft engagement. Leverage all communication mediums, but please pick up the phone.

____________________________

I recently received the following email from a former Monster executive and thought it worth sharing with you.
I recently read an article in the NY Times which resonated with me because of the parallels I saw in packaging myself to prospective employers…and the value prop Career Brander delivers.  The article, “The Muddled Selling of the President” (January 29, 2010) was about defining oneself (US presidents) to shape how others (voters, constituents, opponents) perceive you. The most effective leaders “have cultivated thematic definitions of themselves to shape the way their choices are perceived.  A strong, clear narrative helps a president connect with voters and explain the journey he is leading.  The lack of one invites opponents to craft a less flattering portrayal.” An image-maker also commented, “You’ve got to have a clear, easy to understand story.”  Very relevant to the job search, especially in a fiercely competitive landscape.  Here’s the link, if your interested in reading more or gleaning additional positioning ideas/statements:

http://www.nytimes.com/2010/01/31/weekinreview/31stevenson.html

Posted via web from AndyWergedal

How to Find Your Job with Twitter Lists | Career Rocketeer - Career Search and Personal Branding Blog

How to Find Your Job with Twitter Lists | Career Rocketeer - Career Search and Personal Branding Blog

Twitter’s recently-launched Lists feature is an outstanding new tool that not only improves the overall Twitter experience by allowing you to organize and group the people you follow on Twitter, but that can also help you optimize your job search and personal branding efforts.Here are some top tips on how to find your job with Twitter Lists:Follow ListsCareer Search - The easiest way to jumpstart your job search with Twitter Lists is to begin following lists created by job search and personal branding experts. There are already a number of great lists out there that will help you filter out career search and personal branding advice and tips from the rest of the everyday Twitter “clutter.”Here are just a few lists that will help you get started:The Rocket List by yours truly, Chris Perry @CareerRocketeerGreat HR Recruiting Peeps by Mark Stelzner @StelznerJob Search Experts by Susan Joyce @JobHuntOrgCareer Experts by Rosa Vargas @ResumeServiceCareer Workplace by Lindsey Pollak @LindseyPollakPersonal Branding by Mohammed Al-Taee @MAltaeeCareer Coaches and Job Search by Jenny McClure @CincyRecruiterJob Postings by Cris Janzen @CrisJobCoachTop Job Bloggers by Jacob Share @JacobShareCareer News by WSJCareers @WSJCareersCareer Resources by Brent Peterson @InterviewAngel

via www.careerrocketeer.com

Posted via web from AndyWergedal

How do you get hiring managers to remember you?

How do you present yourself to create powerful recall?

How do you improve your chances of the hiring manager thinking of you for an open position?

Recall diminishes over time, so a personal marketing campaign to ‘stay front of mind’ is critical. However, be sure your personal campaign includes in person contact, telephonic connections, and written communication.

Consider some generally accepted facts about human recall.

  • If it is read, most people will recall 10-15%.
  • If it is heard, most people will recall 20-25%.
  • If it is seen, most people will recall 30-35%.
  • If it seen and heard, recall jumps to 60%.
  • If it is seen, read and heard, recall jumps to over 80%.

Now ask yourself, are you being seen, read and heard in your job search

Are you utilizing all the personal marketing tools available to be seen, read and heard?

Job Search Radar provides you with the daily business intelligence to execute a meaningful personal marketing campaign that can incorporate all three communication recall mediums.

Be read, be heard, be seen and you will find work faster.

Posted via web from AndyWergedal

Careerpreneur

Careerpreneur

March 31st, 2010

I was chatting with Julie Walraven about career stuff and I made up a word, on-the-fly, that is pretty cool.

I was talking about how professionals need to manage their own careers… they need to manage their careers like an entrepreneur manages his business.  Flexibility, vision, discipline, etc.

Career-oriented + entrepreneur = careerpreneur

What do you think?

If you are a careerpreneur you believe that you are the CEO of Me, Inc.

If you are a careerpreneur you know that your ability to provide income, or income security, comes from the strategy and tactics you employ in your career management.

If you are a careerpreneur you know that change is inevitable and you constantly position yourself to survive/win.

If you are a careerpreneur you network because you have learned to love it and do it right, not because you are in a pinch and need to lean on others.

If you are a careerpreneur you are FREE, not burdened down wondering when you might lose your job.

If you are a careerpreneur you… _______________________________________

Okay that is too fun.  Now that’s two words/phrases I’ve made up in this career space (the other is “income security,” which replaces “job security“)!

Posted in Already Employed, Income Security, Joe Job Seeker, Personal Branding, Strategies | | Permalink | TrackBack | 9 Comments »

Posted via web from AndyWergedal