What is your "Why Hire Me" Story?

Original Post: Master the "Why Hire Me" Story to Land a Job [Interviews]

So you've finally landed that job interview. Now it's time to seal the deal with a killer interview. How? For one, try mastering your 'Why hire me?' story.

Photo by °Florian.

We've previously highlighted the importance of crafting a successful elevator pitch, but if you're looking to sell yourself in a sit-down interview—which will presumably run longer than the standard 30-60 second elevator pitch—the Wall Street Journal says it's important to perfect your "Why hire me" story.

The key is to create a story that comes across as natural, not canned, and that you can tailor to any job interview in question. A good why hire me story should avoid making too many assumptions about the job itself. This necessitates asking pointed questions both before, during, and after the interview process. The article also notes that a compelling 'about me' interview will make sure to leave out irrelevant details, no matter how impressive they may appear to the employer.

Browse the post for more advice on how to perfect your 'Why hire me' story, then chime in with your own methods for how to conduct a successful interview in the comments. And for more tips on how to interview well, check out our previous post on how to ace a job interview.


What Jobs Do You Refuse To Take?

Original PostL What Jobs Do You Refuse To Take?

Earlier this week, I asked freelance writers on Twitter to tell me what jobs they turn down. Their responses provide a clear picture of the types of projects any smart freelance writer should avoid. Here are selection of those responses, in the words of the writers who shared them:

Laura Spencer:

Twitter _ @thursdayb-6Twitter _ @thursdayb-5

Laura Lee Moss:

Twitter _ @thursdayb-1

Sharon Hurley Hall:

Twitter _ @thursdayb-2

Twitter _ @thursdayb-3

Twitter _ @thursdayb-4

Temerity Jane:

Twitter _ @thursdayb

What warning sign will lead you to turn down a freelance writing job? Share yours in the comments.

Suddenly Unemployed: 4 Steps To Cutting The Leash + 7 Sins That Will Be Tempting You

Original Post: Suddenly Unemployed: 4 Steps To Cutting The Leash + 7 Sins That Will Be Tempting You

It was a Tuesday morning. I woke up checking my mobile for the latest roster… “Nopes, no messages received.” I thought to myself as I saw no new notifications on the screen of my handphone.

Initially, I had informed the company that I was available on the 1st till 3rd, and I had just finished an exhausting round of roadshows through the past 2 weeks.

So what was going on? Why didn’t I get this week’s roster?

And it was then, with a tiny grin appearing on my face, that I’ve realized that… I was suddenly unemployed — on 1st September 2009.

“What’s next?” I asked myself.

To be totally honest with you, I had been looking forward to this — except that I wasn’t ready to push the red button for activation of “sudden unemployment”. Although… I had took a series of steps that lead up to this inevitable day.

4 steps prior to cutting the leash

There’s a fine difference between being foolish and actually knowing what you are getting yourself into! Like I’ve mentioned in the previous paragraph, I didn’t cut the cord immediately when I didn’t like the job. In fact, here’s the series of 4 steps that I had taken prior to “sudden unemployment” — systems may differ between individuals, you’ll create your own steps when you are ready.

Step #1: Know who you are and what you really want

Your goal is to not follow or become a carbon-copy of someone else. You can model from the best individuals that you know, but you aren’t supposed to be exactly like them — that will be freaky.

You’ve got to know who you are. That is, to know what exactly you are strong in, what excites you, what will keep you up all day (and night) where when you can feel the sense of fulfillment doing what you really should be doing, and just purely being you!

More than knowing who you are, you got to know what you really want (”really” in this definition means “specifically” — “I want to be successful” is a lousy want, and that won’t get you anywhere).

I’ve got a pretty bad-ass allergy to dust, dislike for paperwork, against indecisiveness (or too much change of plans), hates targets, and doesn’t like to waste energy on stuff or people that don’t yield any results. So anything along those lines are surely out.

But, sales, persuasion, time-freedom, mobility, creating stuff that works, and bearing fruits are stuff that I’d live for. Hence the following statement describes me well:

“I’m a writer, blogger, and I help build amazing business on the web!”

So… who then… are you?

Step #2: Getting back weekends

My previous job was being a part-time sales promoter. And there’s an unwritten rule that promoters are required to work on weekends. But, I don’t do weekends as they go against 2 of my personal principles; spending too much time and energy talking to non-buyers, and weekends were the only days I could spend quality time with my friends.

What I did was to increase my closing ratio from 1:10 (1 sale against talking to 10 people) to 1:1.5 (or 2 sale with every 3 people I talk to) in less than 2 weeks, and then set-up the counter to trigger curiosity of people passing by, and let it sell on its own — and I could simply walk away. That’s for a product where my colleagues thought that it needed tons of convincing to sell.

Then after seeing results on weekends, I started to ask for a Saturday off, then 2 weeks later, asked for both weekends off.

Step #3: Getting back weekdays

By then I was already working on a project where I’d be doing if “sudden unemployment” occurs.

And being a promoter, it is commonly known that weekdays are usually the quietest in form of traffic and sales, and off days are usually taken during this period.

Hence, I just increased my off days from 1 to 2 in the week… and it helped that during my last week I fell ill which left me to having a 1 work day week!

Oh, and did I mention that my first minisite was created? I spent most of that week bouncing ideas off my friends while I attended an amazing blogging course by Leo and Mary.

Step #4: Initiate your plan

You would have probably realized that I’ve been using the term “sudden unemployment” pretty often in this post. Well, it was supposed to be called “world domination” but… Chris Guillebeau from The Art of Nonconformity had already made that catchphrase his.

I’m not here to tell you what your plan is — you’ve already taken way too much instructions and orders in your career.

Instead, find out what you love, and do it. Time to initiate your plan, cut the leash, and execute on being you.

7 Sins That Will Be Tempting You

Of course, life isn’t going to be all beds of roses after that. There are still the critics (oh how we love to hate them) that will wriggle their way through to do some damage to your self-esteem, and also the 7 “sins” that will be out there to tempt you out of your plans.

Sin #1: Greed — Get-rich-quick schemes

You’ve definitely come across this in your junk mail, or from an infected instant messenger account, or through “friends” who just want you to be in their multi-level downline.

Sin #2: Sloth — Time freedom doesn’t equates to sleeping all day

I’ve instead used freed up time to attend a 10 day bootcamp, a 4 day Anthony Robbins’ seminar, totally immersed myself for 3 days in learning up on currencies trading, negotiating a freedom-time job that allows me to work remotely, while also looking into setting up a minisites business model with my friend who has agreed to run the sales side of stuff.

Sin #3: Gluttony — Life’s a buffet… You don’t have to fill your plates up

One common reason why many people can’t get things done is that they keep filling their plates up to the brim before getting started.

Till their cup runs over? More like till their blood gushes out from their head.

A myth is that successful people have an enormous number of stuff to do at the same time. Sounds like multi-tasking? Yeah, but do you know that your IQ effectively drops (don’t ask me how much, I don’t need to know that) when you multi-task? It won’t be much later when your finances drains up, EQ drops to be parallel to your IQ after multi-tasking without getting things done.

Sin #4: Wrath — Critics… the jerks of society

“Oh, you shouldn’t do this…” or they also put it this way, “… you won’t be able to do that…”

Critics asks the lousiest questions – ever – just so they can put their thoughts across, which is to put you down. Most of the time they just create false evidences to back their claims on why you will fail.

They will only give you more problems (and zero solutions). Well, they may think that they have given you a solution, but… in truth, they don’t.

Since, I’ve come to the topic on critics, here’s one exercise you can try if you’ve faced with one… ask him (universal gender) if the conversation was a fruitful one (after being hurled at with stuff without any solid outcome). If he said “very fruitful”, feel free to screw him upside down. If he said “very fruitful” and continues in his self-righteous thoughts, you may proceed in screwing him upside down, and deleting him away from your list of contacts, and then send a “Dear John,” email.

Moving on.

Sin #5: Lust — Power porn

Are you addicted to power porn? This article written by good friend and blogger colleague, Josh Kaufman, says it all, from how you might be spending too much time ogling and “thumbing through stories of the wealthy and famous, studying photo after photo of older men in conservative ties and ladies in pantsuits, hoping to find some little tidbit of knowledge that would somehow make you more successful.” (quoted from article).

Here’s what we’ve come to realize… its a waste of our time and energy to be sucked in by power porn.

Sin #6: Envy — The first step to covetousness

There are definitely friends within your circle who have achieved what you had desired, which could be time freedom, or attaining “impossible” income in a short period of time.

Having a healthy competition is fine. But wanting to accomplish that in an even shorter time by risking too much of your time, energy, and money, might just kill you instead. This is also when people will get trapped in the get-rich-quick schemes, or learn how to scam others by going against their own principles — a big blunder that you will regret.

Sin #7: Pride — The original sin

As written in Wikipedia, pride is the original and most deadliest sin where it is the ultimate source which the others arise.

Pride is far worse than critics. One difference is that critics just want you to join in their status quo (good if you are progressing towards their level, before progressing on eg: you are at ground zero, critic is at level 1 = criticisms can bring you up to a new level — you need these group of people, but bad if they are holding you back from progression), while pride just wants to keep you out from even thinking of progression totally using the talk down approach.

That is when they see you as a competition and not only they won’t help you, they will want to keep you out for good.

Instead, practice humility. Help others because others have helped you before. Appreciate others because they can be your biggest source of encouragement. Say hi, because we are all supportive people. :)

“I’ll take the red pill”: Step up!

In the matrix universe, the titular character — Neo — was given a choice of to take the blue pill or the red pill. While the blue pill signifies the certainty of going back to a “normal” life (perhaps defined by others to the individual), the red pill signifies otherwise… you’ll open up your eyes and get exposed to a whole new universe where you can live life happily on your own terms (or find out that the truth is equally painful and damaging to your ego, status quo, and how much difference you would have made for yourself if you’ve taken action).

Down the rabbit hole now — see what you’ve been missing out.

“You take the blue pill, the story ends, you wake up in your bed and believe whatever you want to believe. You take the red pill, you stay in Wonderland, and I show you how deep the rabbit hole goes.”

Anthony Robbins mentioned that to see coincidences upon coincidences coming into your life day after day, you got to do one important thing — that is to take massive action!

Well yeah, I have to agree with him on that.

It was when I initiated my plans when things started to appear in mysterious and wonderful ways! Such as being given the opportunity to attend the 10 days bootcamp, being sponsored for the Anthony Robbins seminar (this occurred 1 day after “sudden unemployment”), meeting new friends, seeing great people, and seeing results in the first minisite.

All those wouldn’t have happened if I didn’t make my move.


Maybe, it is time to make your move…

Am I Depressed about My Job Search?

You've been laid off or lost your job for any number of reasons and the job search is not going well. Now what do you do?

The economy is down and the job pool has appeared to dry up. Most people feel helpless and out of control. These are just a couple of the first signs of the onset of job search depression. According to Webster's Dictionary, depression is "a psychoneurotic or psychotic disorder marked especially by sadness, inactivity, difficulty in thinking and concentration, a significant increase or decrease in appetite and time spent sleeping, feelings of dejection and hopelessness, and sometimes suicidal tendencies" (www.merriam-webster.com) To understand job search depression further, we must first consider the causes. There are approximately 15 known causes, the most significant include: insignificance from the lack of replies, strain of managing personal finances, and unemployment embarrassment. "It is the crises that follow job loss that are more damaging than the loss itself," says study author Dr. Richard H. Price of the University of Michigan, Ann Arbor. (Journal of Occupational Health Psychology 2002;7:302-312)

Why should you worry about job search depression? You could be your own worst enemy. The negative thoughts and resulting procrastination can sabotage even the most effective job search. Have you ever thought "I can wait till tomorrow to follow up on that job, or I don't have time, maybe I will check on that lead next week?" You could be in the first stages.

How do you know if you are experiencing job search depression? As stated before, the initial symptoms are helplessness and loss of control. Other symptoms, as described by the University of Florida (http://edis.ifas.ufl.edu/FY100), include:

  1. Sadness, depressed mood, crying over seemingly minor setbacks
  2. Increased irritability, crankiness, difficulty being satisfied
  3. More easily frustrated, gives up quickly after initial failures
  4. Poor self-concept, low self-esteem, reluctance toward attempting endeavors
  5. Loss of interest in previously pleasurable activities
  6. Changes in appetite (decreased appetite most common) often signaled by rapid weight gain or loss.
  7. Changes in sleep patterns (not enough or too much sleep)
  8. Slowed, inhibited actions (slow, soft speech; slowed body movements).
  9. Fatigue, loss of pep and energy
  10. Poor concentration, attention and/or memory.
  11. Thoughts or words about death or suicide.
  12. Motivation loss
  13. Wonder if a job will ever be found.

You must experience at least five of these symptoms continuously for at least a continuous 2 weeks, to be considered major depression. Job search depression is a real issue and the ability to recognize the symptoms is the first step in prevention.

Prevention of job search depression is a very important undertaking for any job seeker. As you probably know and have experienced, the trail to finding a job is like a high speed roller coaster with many peaks and valleys. The peaks are the high points where significant progress is being made and it makes us feel good and like something is being achieved. The valleys are low points, which consist of events that make us feel insignificant and let down, such as not getting the job after a good interview. As time goes by, the peaks and valleys become more prominent and more susceptible to job search depression. There are several steps to prevention.

  1. Share your experience with others, with your friends and family, with a local support group, or online.
  2. Educate yourself; read a book such as Listening to Depression.
  3. Take a day or two to reset your mind.
  4. Practice meditation and relaxation.
  5. Visit a counselor; sometimes just one or two visits can make quite a difference.

Knowing yourself is the most important part of beating job search depression. You know what works best for you in keeping your spirits high and focused on the ultimate goal "A JOB." If you feel you're spinning out of control, then please seek professional help. Your health is important to you and your family, so do not take it lightly.

Finally, why should you worry about job search depression? You have more than yourself to think about. There are others in your life that are willing to help you. You are not alone. Take responsibility for your happiness and reward yourself for small successes along the job search path. Not only will this stave off depression, but it will allow continued focus and determination.

Good Job Hunting….



Guest Expert:

Joe Chandler is a Marketing Consultant with experience in education, customer service, and business and consumer electronics. Joe has over 20 years in corporate America and education, with an MBA-Marketing. He is a Navy Veteran trained in Nuclear Power Plant operation. His passions include: History, Politics, Football, Baseball, and Family. Check out his blog at http://thenukereport.blogspot.com and his profile at http://www.linkedin.com/in/joewchandler.

20 Ways to Simplify Your Work Life


Image from http://www.rightattitudes.com/

We all get a little crazy on the job every now and then.  From moms at home to on-call response teams, there are ways to limit the craziness and typical work day sress.  Once you trade the temporary high of battle scars and constant adrenaline, you may find that you actually enjoy your job more than you realized.

  1. Know what you're capable of.  If you're confident in your ability to do your job, even emergency meetings can't stress you out.
  2. Don't repeat any gossip you hear.  If you can detach yourself from the gossip chain, you cut the majority of the drama out of your work days.
  3. Create an enjoyable lunchtime ritual.  Listen to music, read a book, picnic on the grass, or just enjoy your leftovers.  Let your mind calm down and mark the day's halfway point.
  4. Keep contact information easily accessible.  Any phone numbers that could be urgent should be kept close at hand in a single location.  Day planner, cell phone, Outlook contacts, or index card: do whatever works for you, but keep that information available to avoid turning routine calls into desk-tossing panics.
  5. Clear your desk of anything that's not necessary, like stacks of catalogs, outdated correspondence, and yesterday's tea mug.  Keep a personal memento or two on your desk, but make sure the items add meaning to your life, like a family picture or an object that makes you smile or reflect.
  6. Always have an update for your supervisor.  Always.  Even if it's something trivial, be ready to answer the "What's new around here?" or "What's going on in your department today?" question.  It's a great way to build trust.
  7. Shorten your task list.  I like to keep two task lists, one for ongoing things that need to be handled at some point and one for what's on the docket today.
  8. Be honest when you prioritize.  Do what's most important first, no matter how unappealing it may be.
  9. Ask for help sooner rather than later.  No one likes getting IMs from the "I have a big presentation this afternoon and need some help" guy.  Don't be him.  Most people are willing to help, but deserve to have their schedules respected.
  10. Volunteer your help before you can be commandeered.  Jump at tasks that interest you and excel at them.
  11. Take the initiative to find useful tasks to fill extra time.  It takes about as much energy as trying to find new ways to waste time and it boosts your job security.
  12. Drink water instead of coffee or soda all day to avoid energy spikes.
  13. Use applications that are compatible across all computers you may work on.  You never know when you'll need to switch, so save yourself the stress of having to download new software for the crusty backup computer at the last minute.
  14. Smile.  People are nicer to you and more patient when you smile.
  15. Get supplies that fit your needs.  Quality supplies can cut down on injuries, save time, and slash your stress.  In many cases, it's worth a few extra dollars to get the tools you need to do your job instead of trying to fit your job to the tools at hand.
  16. Cop to your mistakes.  Cover-ups are complicated and throw your integrity into question. Own up early and often and you'll find yourself apologizing a lot less in the long run.
  17. Leave your personal life at the door when possible.  Instead of getting caught up in the battle for whose weekend was the coolest or who's running on the least sleep, smile a private smile and leave it at that.  (This is probably the one thing that has saved me the most drama, time, and stress.  "Smile and stay out of it" works every time. And it drives gossips crazy with curiosity.)
  18. The recycle bin is hungry. Feed it.  If there's only a marginal chance you'll need a piece of paperwork, consider chucking it, especially if it's information that is available in any other format or place.
  19. Spend some time each day on deadline-oriented tasks and some on high interest level tasks.  You get everything done while staying engaged with your job.  (Keep a tickler file for the interesting tasks to stay focused.)
  20. Do your job.  Seriously.  Handle your responsibilities without complaint and be the person no one has to micromanage.  When you've got the trust of your team, it's amazing how much simpler your work life can become.

How To Kickstart Your Job Search

Original Post How To Kickstart Your Job Search

Sometimes the key to success is getting a good start.

Take the plunge

This a guest post by Joey Trebif.

“You’re never beaten until you admit it.” - George S. Patton

Take the job search plunge now

You are on the ledge, inching forward one tiny step at a time.

It took a lot of courage to get up here, now you just need to step off.

You know that once you step off there is no turning back, but you hesitate yet again.

It’s a beautiful day, sunny and no clouds in the sky, a great day to be out here.

You finally find the courage to move to the end and you step off.

You drop quickly and look up at the brilliant blue sky before you hit.

Your journey ends and you plunge into the water, the pool water is not as cold as you thought and, now that you think about it, the diving board is not really that high.

If you haven’t…

If you are serious about your job search you need to take the plunge! Leaning towards the edge you may get a little wet but the fastest way to get a job is to be fully engaged in the process. If you’ve not started yet, visit the Job Marketing Toolkit page to get the basics on:

If you have…

If you have started your job search, how do you focus? First, you need to have a plan to focus your search, set goals and track your progress.

  • Job Search Checklist - This article from quintcareers.com provides an excellent guide for developing a plan of attack.The article has 5 parts with quite a few links, but the very first section (Part 1) focuses on planning and preparation with 10 or so points (understand the process, understand the jobs that interest you, creating your list and more).
  • Job search planning – steps, tips and tricks - Keppie Careers offers this blog post which has a number of great tips, such as “Identify your 3%” (I don’t want to give this one away so read the post) and Identify companies. There are quite a few more, and all are worth the read. There are additional links at the bottom of the page for related posts.
  • Create a Job Search Plan - A short article by Careeronestop.org provides 2 job hunting truths, namely that 1) job search takes time and 2) you need goals and a schedule. The blog provides some useful links (like a job hunting schedule, job web sites, finding potential employers and a few more (including resumes and networking).
  • CareerAlley Website Tracking Template - This template, created by yours truly, is posted on a shared section of Google Docs. You don’t require any special software as this is a Google Docs spreadsheet. Use this to keep track of which sites you’ve visited, when you visited and any special comments. Once you load the document you will want to click File, Export, select .xls and then save the file to your local directory. Keeping track is an important part of the process.
  • 5 Great Job Hunting Strategies that Will Get You Hired - This article, published on Zoomstart.com, provides a number of tips on cover letters, resumes and interviews as well as some other advice. Certainly worth a read as you build your Job Search Plan. There are also some key facts at the top of the article (like the infamous “90% of jobs are not advertised”).

Good luck with your job search.

About the author

CareerAlley logoJoey Trebif is a senior finance executive from the New York area who has extensive experience in job search and career advice. Joey blogs about career advice, job search advice and job search site reviews at CareerAlley and can be found on Twitter at @CareerAlley.

This article is part of the 3rd Annual JobMob Guest Blogging Contest. If you want Joey Trebif to win, share this article with your friends.

If you liked this article, you’ll also enjoy 9 Tips For Applying To Job Openings When You’re Feeling Desperate.

Subscribe to JobMob via RSS or email and follow me on Twitter for more ideas on how to start your job search.

-- Jacob Share, Job Search Expert and Professional Blogging Consultant


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5 Simple Ways to Effectively Manage Your Online Reputation


July 10, 2009 by Yofred Moik

Hand

Managing  your online reputation is becoming increasingly more important these days.  The relevance of the traditional paper résumé is fading and prospective employees are more than ever graded by their online reputation. You might also know someone who was fired or was never really considered to be a good job candidate because of his or her online persona.  So what do you have to do in order to maintain a healthy online reputation that impresses potential employers and not cause their repudiation?  How can you successfully manage an impressionable online reputation from both professional and user-generated content without curbing your web presence?

1. Take advantage of online reputation management services (ORM).

Use Google alerts. This is one of the easiest tools for tracking a particular topic, enabling anyone to stay up to date with a particular word or phrase.  You may want to know when your search phrase is activated in Google's search index.  This is an easy way to track down what people are saying about you or your company.  Of course, there are subscription-based services that also help to do this like Brandseye, but Google Alerts does it as effectively without posting any fees.  Take advantage of this free and powerful tool.

2. Control the message by participating in social media sites.

Once you start tracking certain phrases that have appeared in Google's index pages, you may find certain information that you would rather not have appear in the search results.  Social media sites are optimized to be retrieved and viewed by search engines, so participating in them is a simple way to boost your online visibility.  By being an active member and emphasizing key phrases onto the six mainstream social media sites (Flickr, YouTube, Digg, Twitter, Facebook, and Wikipedia), search engines will generate valuable positive pages that are traced to your name.  These key phrases can be anything that you want to be linked with your name, perhaps your company name or an award you won.

3. Think twice when deciding to use your real name as your username.

An easy way to avoid potential employers searching your name and finding objectionable content is to simply be smart when choosing your username.  For sites where your words and opinions may be used against you, like some of the gawker or debate sites, sticking to a made-up online username or alias may be the difference in getting a job or not.  Occasionally, perform spot checks with Google to make sure your "clean" name doesn't reference your online mask.

Another approach is to always use your full name whenever possible, maximizing your online presence.  By doing this, however, every sentence you write on the internet becomes much more accountable to your reputation.  If you plan to use this method, you should have the ability to resist the occasional urge to participate in the juvenile flame wars. Of course, silly things can still be said, but just think twice before posting content that others may view as objectionable. Although this approach may strip down some of your wilder and carefree behavior that the online environment tends to nurture, it's always a good approach to take care of what you say as much online as you do in real life.

4. Don't let your social networking sites hibernate.

Stay active.  Many people make the ironic mistake of joining a social networking site and not stay connected.  A stagnated profile can quickly backfire if you don't keep up to date with messages, request, and stay active.  A rusty profile can effectively stifle your chances of improving your online reputation.  Keep your followers engaged; stay in the minds of your clients, bosses, and employees by not just participating in social networking, but being proactive in the site activities.

5. "Drown out" any bad content with good ones.

"Drown out" the negative content by creating positive ones and having Google pick them.  You can accomplish this by creating subdomains and active blogs.  Google especially likes to pick up sub-domains under their property (such as Google Video).   Thus, signing up for these may push any hurtful content further down on their results list, effectively reducing its visibility.

Managing a personal blog is also a very effective way, though self-arranged, to boost positive online reputation.  A well maintained blog can regularly draw job offers, you'll be surprised.  The higher it indexes on Google's search results page, the more free exposure you get. Maximizing the appearances of positive online references can help you get there.

Yofred an industrial and interaction design major that likes to keep up to date with contemporary technology and media trends.  He enjoy staying connected with the always-changing "wired" culture and is obsessively willing to participate in and interpret the new ideas that emerge from the internet.