Effective date: October 26, 2026
This Privacy Policy explains what information is collected when you visit 40x50 (https://www.40x50.com), a daily leadership blog written by Andy Wergedal in Rocklin, California, since 2008. I've tried to keep it plain and practical.
What Information Is Collected
You don't need an account to read this blog, and I don't ask you to register. I don't directly collect your name, email, or other personal details unless you choose to send them to me or sign up for my newsletter.
- Comments: If you leave a comment, it's handled by Blogger, which is owned by Google. Depending on how you comment, Google may show your name or profile and store your comment under Google's Privacy Policy.
- Email: If you email me, I'll have your email address and whatever you include in your message. I use it only to reply.
- Automatic information: Like most websites, this site and its service providers automatically collect technical information such as your browser type, device, approximate location, pages viewed, referring site, and time spent on the site.
- Newsletter: If you subscribe to my newsletter, your email address and any details you enter are stored by my email provider, Kit (ConvertKit), and used only to send you the newsletter. You can unsubscribe at any time using the link in every email. See Kit's privacy policy at kit.com/privacy.
Cookies
Cookies are small text files stored by your browser. This site and the third-party services below use cookies and similar technologies to keep the site working, understand how it's used, measure advertising, and show ads. You can block or delete cookies in your browser settings, though some features may not work as well.
Google Analytics 4
I use Google Analytics 4 to understand how many people visit, which posts they read, and how they found the site. Google Analytics uses cookies and gives me aggregated reports; it does not give me your name. You can learn more at How Google uses information from sites that use its services, and you can opt out with the Google Analytics Opt-out Browser Add-on.
Meta (Facebook) Pixel
This site uses the Meta Pixel (ID 4911363072425499). It helps me measure how visitors who come from Facebook or Instagram use the site. I may also use it in the future to show ads on Meta platforms to people who have visited this site (retargeting). Meta may collect information such as your IP address, browser details, and pages visited, under Meta's Privacy Policy.
X (Twitter) Pixel
This site uses the X pixel to measure how visitors who come from X use the site, and possibly to show ads on X to past visitors. X handles this data under the X Privacy Policy.
Google AdSense and Advertising
This site may show ads through Google AdSense.
- Third-party vendors, including Google, use cookies to serve ads based on a user's prior visits to this website or other websites.
- Google's use of advertising cookies, including the DoubleClick cookie, enables it and its partners to serve ads to users based on their visit to this site and/or other sites on the Internet.
- Users may opt out of personalized advertising by visiting Google Ads Settings.
- You can also opt out of some third-party vendors' use of cookies for personalized advertising by visiting www.aboutads.info.
If other third-party vendors or ad networks serve ads on this site, they may also use cookies; you can learn about and opt out of many of them at www.aboutads.info.
Hosting by Blogger and Google
This blog is hosted on Blogger, a Google service. Google may collect technical and usage information when you visit any Blogger site, as described in Google's Privacy Policy.
How Information Is Used
Information is used to:
- Run, secure, and improve the blog
- Understand which posts are useful to readers
- Measure and show advertising
- Reply to messages you send me
No Selling of Personal Data
I do not sell your personal information. I don't rent or trade email addresses or contact details.
Your Choices and Opt-Outs
- Block or delete cookies in your browser settings.
- Install the Google Analytics Opt-out Browser Add-on.
- Manage Google ad personalization at Google Ads Settings.
- Opt out of interest-based ads from participating companies at www.aboutads.info.
- Manage Meta ad preferences at Facebook Ad Preferences.
- Manage X ad personalization in X privacy and safety settings.
California Privacy Rights (CCPA)
If you live in California, you have the right to know what personal information is collected about you, to ask that it be deleted, to correct it, and to opt out of its "sale" or "sharing" for cross-context behavioral advertising. You won't be treated differently for using these rights. To make a request, email me at andy@40x50.com. You can also use the ad opt-out links above, and browsers that send a Global Privacy Control signal.
Children's Privacy
This blog is written for adults and is not directed to children under 13. I do not knowingly collect personal information from children. If you believe a child has sent me personal information, contact me and I'll delete it.
External Links
Posts often link to other websites. I'm not responsible for their content or privacy practices, so please review their policies.
Changes to This Policy
I may update this policy from time to time. When I do, I'll change the effective date at the top of this page.
Contact
Questions about this policy or your privacy? Email me at andy@40x50.com.
