Which Interview Personality Are You? | Career Rocketeer - Career Search and Personal Branding Blog

Rather than offer a generic opinion on how YOU should act during an interview, let’s look at the various personalities and attitudes that different people actually portray during a job interview. Then using common sense, you can figure out how to use this information to help you improve your ability as an interviewee; and if you have any questions, don’t be shy, you can email or call me and I will try and help you as best I can.

So let’s have some fun and look at the different personalities and how they may be perceived.

The Desperados – You know the pressure you are under and how desperately you need this job and the income it offers. However you must control your emotions during an interview. When I interviewed candidates as a recruiter and HR manager, I was turned off by the Desperados and usually did not hire them or pass them on to the next level. And how do I identify a Desperado? Some make it easy by coming right out and asking for the job more than once and telling me how wonderful getting this position would be for them! Most however show their desperation in subtler ways that a trained recruiter can pick up on such as body language, extreme nervousness, their cadence and tone of voice, the way they answer questions, and especially from the timing and relevance of the questions they ask. The biggest tell is a candidate focusing on the health and vacation benefits and employee policies more than on learning about the company and the job they are interviewing for.


The Chatterboxes – Some people love to hear the sound of their own voice, lecture others, show off their subject knowledge, and prove to you that they are great communicators. The first two are definite no-no’s in an interview. The next two need to be controlled. What an interviewee needs to understand is an interview is like a time bomb and you don’t know how long it will take for the bomb to explode or be disarmed. Going in you don’t know how
much time the person on the other side of the desk will allow you to get your message across, so every minute counts and the first five minutes count the most. This is when interviewers determine if you are worth getting to know or if you are relegated to a perfunctory, courtesy interview. I find chatty people are nice and qualified but they waste my time because they fail to understand what information is important to a decision maker and what is not.
These are not the type of people you want to be around day to day. Another thing I found is people who come into an interview unprepared are often chatterboxes and will try and compensate by rambling on until they arrived at the point they want to make; and being prepared is high up on the list of things I look for in candidates during an interview.

The Thespians – Whereas it is helpful to polish up on your acting skills for an interview, there is no substitute to showing your true colors. In other words don’t pretend to be someone you are not. If you’re not innovative don’t give the impression you are. The same holds true for any character trait or skill set an employer places great value on. If you do not feel you will perform well under certain circumstances or work conditions such being a small cog in a big machine, working independently or with limited supervision, being asked to lead or mentor others, or if the job requires extended travel, don’t hide or mask these feeling because this is what you think the interviewer wants to hear. Sooner or later the truth will come out. On the other hand actors spend much more time rehearsing their role than they do on stage. Emulating an actor in order to deliver your lines smoothly, get your timing down, control your emotions and body language, and have someone critique your performance are all positive things you should do to
prepare for an interview.

Charlie Rose – The purpose of most interviews is to have the interviewer ask the questions and the interviewee responds. You may want to ask for clarification of a point before you offer an answer, this is Ok. What I and most interviewers find most disconcerting are people who answer our questions with a question of their own. It is true that an interview is a two-way conversation, but it is not a debate and there are no rules that demand equal time. This is especially true on the phone interview and initial first interview. The golden rule is to stay on point and talk about what is important to the person asking the questions and not offer useless information. Think of an interview like this, the interviewee is the host and you are his or her guest. Their job is to ask the questions and your job is to answer them. As you go further into the interview process the rules will change slightly and there is more room for give and take. But always try to save questions for the end, and tell the interviewer “I have a question about this,
but it can wait until the end of the interview.” If they want to hear the question now they will ask you what it is, if not they will know that there is something that needs to be discussed and will leave some extra time at the end of the interview for this question.

Seinfeld – Some people try and mask their nervousness, anxiety or lack of confidence with a prepared joke or two or some other attempt at humor to begin an interview, and with some people act this way all the time. With very few exceptions being a comedian is not a great idea on an interview. You can lighten up the mood just as easily with a firm handshake and a warm smile, and by looking around the office and sizing up the interviewer to find a way to offer a sincere compliment or find something of mutual interest that can be used as an ice-breaker and to set a positive tone.

Rodin – The Thinker is a bronze and marble sculpture by Rodin of a man in sober meditation battling a powerful internal struggle. While some people are flippant and do not take an interview seriously there are many people who are serious, never smile, over analyze every move, and place too much importance on the outcome of an interview before it even begins. They sit in the waiting room mulling theoretical questions and answers as if their life
depended on it, and by the time they enter the interviewer’s office they are wound up tight like a spinning top. If this is you try to keep in mind a cardinal rule of interviewing - avoid getting too high (literally and physically) or too low before, during and after an interview. Just relax and be yourself; and no matter what the outcome, remember it is just a job interview it’s not the end of the world.

Mary Richards – We just met Rodin ‘The Thinker’ who never smiles. On the flip side of this coin is Mary Richards the quintessential Miss Congeniality. This person is always smiling; there is nothing she or he can’t do, and nothing that will turn them off. This is a great attitude as long as you don’t take it too far on an interview because you may be looked as being a phony, or naïve and these are not the type of personality traits most employers desire. So keep the smile but take a more professional approach; and leave the laughs and the giggles in the waiting room.

Catbert – I find this attitude more from interviewers in this buyer’s market, but there are some candidates who still act superior and are full of themselves on an interview. This often occurs with professionals and executives who are interviewing for positions and in companies that they deem are below what they are accustomed to; when they interview with someone who has less experience than they do, or are interviewed by someone who in better times would be reporting to them, not vice versa. There are ways to strut your stuff, being arrogant is not one
of them. Even if the interviewer is condescending to you, it is important not to act in kind and sink to their level.

Peter Griffin / Homer Simpson – You come to the interview five minutes late, make up a lame excuse why, and proceed to take off your jacket, sit before the interviewer sits, and act like you’re the King of his castle. Being casual and comfortable in an interview is an art form not many people have perfected. Unless you are a veteran at interviewing others, I suggest you begin the interview acting by professionally and take your cues on how to act from the person on the other side of the desk.

Now that we discussed these different personality profiles, and there are more, let me tell you that most people are not one but a combination of many. I suggest you go over this blog with someone who knows you and can tell you which profiles define you the most, and then work on making improvement from there.


Author:

Perry Newman, CPC CSMS is a nationally recognized executive resume writer, career coach, AIPC certified recruiter and SMMU certified social media strategist known for his ability to help his clients get results. You can view his sample resumes at http://www.perrynewman.com/, and email him your resume at perry@perrynewman.com for FREE resume critique.

Posted via email from AndyWergedal

What is a Career Brand? | Brand-Yourself.com Blog

People who create content and put it out online, either intentionally or unintentionally, create their personal brand. That is a fact.

However, there is some thought that one can intentionally create a personal brand or decide, instead, to create a career brand. Personal brand meaning, it’s about “me” and career brand meaning it’s more about your company or career and more about “we”.

While this can be true (if you are intentional about it), I would argue that you can and may have a personal brand and a career brand, online, and that if you have a job (or are looking for one), you most definitely already have a career brand – even if you don’t own a computer.

A career brand is not about all the unique things you do and say online that create your online image – as stated, those are the elements that make up your personal brand.

A career brand is you positioning yourself at the center of your career interests, passions, talents and strengths, and building a strong presence where you are showcasing your expertise and gaining interest and trust from employers and clients.

If you are actively doing those things, then you are creating your career brand.

How Do I Create a Career Brand?

Your career brand is a combination of content you create online and everything you do and say during your job search and in the workplace.

However, it is important to note that your online career brand and your online personal brand cannot operate separately from each other. The success or failure of one brand can and will create the success and failure of the other. Your online career brand is a part of your total personal brand.

You can create an online career brand around your current job and company or you can create one around the career niche you are trying to obtain (ex: creating a leadership brand if you are trying to become a manager).

If you are unemployed, you can create a online career brand around the distinct type of position you are trying to obtain. All this can be done by utilizing the different social media venues – LinkedIn being a key one here.

With that said, you can have an online image that is only a personal brand, a combination of a personal and career brand or only a career brand.

If your online image is “only a personal brand”, then your brand may consist of things like: a blog about a hobby, your Facebook page which is mostly personal in nature, and articles about a cause you promote. But, you don’t typically write anything online about your career interests.

If your online image is a “only a career brand” then you have built up a brand (likely intentionally) around your career/niche and you don’t have any personal content online that is viewable to the public.

If you have a combination of a personal and career brand, online, that simply means that you created a career brand but you also have content online that is completely unrelated to your career brand (blog about a hobby, articles about a charity you like, pictures of your kids).

Remember, you must manage the content or it will manage you – a weak personal brand will definitely kill a strong career brand.

Why is My Career Brand So Important?

As an employer, my interest in you (as a candidate) starts with Google where I assess your online career and personal brand. But then, it moves on. I then talk to you on the phone, interview you, hire you, and for the remainder of your employment you will be assessed in regards to your overall performance. It ends when you leave employment.

Any time you are being assessed and evaluated,(and you most definitely are at work!) your words and actions build your brand. It doesn’t matter if it is online or offline. You must always be working on your brand.

But the most important reason why a career brand is very important is because your online career brand is only one of 10 components of what I believe is your career brand.  You just can’t create an “online career brand” and get away with it. Your actual work matters.

I created the following model, which I believe contain all the components that make up your total career brand:

  • Online Career Brand (your intentional efforts to brand yourself into your career niche)
  • Online Personal Brand (the combination of everything that Google can find out about you online)
  • Job Search Strategy
  • Resume and Cover Letter
  • Interview Skills
  • Personal Appearance
  • Work Style (how you plan, implement, and execute; how well you work with others, leadership skills)
  • Attitude (beliefs, behaviors, morals, and values)
  • Education and Training
  • Groups and Associations (where you are or should be a member, including any speaking engagements that may result)

A good career brand is authentic, strong, and creates awareness about you. The key to your success is finding the right brand for you and building it. You then must actively and continuously strive to make it stronger and better as you gain new skills and experience.

You must keep this in mind, at all times – from the minute you start your job search, when you create content online, and in everything you do and say in the workplace.

Jessica Simko is a seasoned senior level Human Resources professional with over 15 years of experience in all facets of Human Resources Management. She is a Career Coach and Consultant specializing in helping all levels of career professionals create, build, and maintain a strong career brand in the corporate work culture. She strives to help people connect their passions with their jobs and then to leverage their brand to maximize their potential throughout their careers. She offers a wide variety of career branding articles and tips at Career Branding Guide where she also offers coaching and consulting services based on the Career Branding Guide model. Feel free to connect with her on:

Twitter
Linked In

Posted via email from AndyWergedal

A Bit of Wisdom from “The 4-Hour Workweek” | Brand-Yourself.com Blog

Are you feeling burned out, lacking energy and less efficient than you used to be? Has your workday become a practice in managing dozens of distractions while trying to find time to accomplish your priorities? If the answer to any of these questions is yes, then you need to read “The 4-Hour Workweek” by Timothy Ferriss. In this book, Ferriss gives readers step-by-step instructions on how to join the “New Rich.” The New Rich work less while maintaining their previous levels of income and find other meaningful activities (i.e. family, online business ventures, travel and volunteerism) to fill their newly-created free time.

I could write pages about this book’s principles, how they can be applied and the steps necessary to create this lifestyle and join the New Rich. But you should read this stuff for yourself. So instead, I will quickly highlight a few of the principles that Ferriss asserts can make you more productive in your workday, by eliminating unnecessary demands and distractions.

Productivity vs. “Being Busy”

Oftentimes people (myself included) say, “I need to keep myself busy, if I’m not I’ll go nuts.” A fundamental question you must ask yourself is, are you “busy” with tasks that aren’t important? And how often do these tasks eat up time in your day? Ferriss cites Pareto’s Law, which states that “80% of results come from 20% of the effort and time” when he first changed his work habits. Ferriss applied this law at a time when he was working 15-hour days, seven days a week. He recognized that of his 120 wholesale customers, a mere 5 were bringing in 95% of the revenue. After shifting his energy to these top-performing customers, Ferriss increased his monthly income two-fold in only four weeks and cut his hours worked from 80 to 15. Although this may seem like an extreme example, hundreds of others have adopted these principles and seen immediate and marked results.

Managing Your Daily Distractions

What do you really DO while sitting at your desk? Surf Facebook and check out the latest activity on your newsfeed? Check your personal email account, while monitoring your Twitter feed and LinkedIn connections? Take these distractions that consume parts of your day and add them up. I have, and I’m astounded at how much I peruse these social networking sites and other websites that, at the end of the day, add very little value to my work.  Ferriss suggests using free time-tracking software called RescueTime. RescueTime alerts users when they spend more than an allotted time on a website that one assigns as “time wasters.” A simple note attached to your computer screen with a message saying, “Are you inventing things to avoid the important?” is another method of reminding you to stay on task.

“Batching” Your Time Consuming Activities

Studies have been conducted across the board to show that lapses in productivity occur when workers multitask, especially when they allow interruptions to remove them from a particularly large task.  An individual can take up to 45 minutes to resume working on a major task once he/she has been interrupted. How can this be resolved? The first step is to begin batching. Set specific times in your day to check email and turn off the auto-responders that interrupt you every few minutes. Check sales at the beginning and end of the day, but most importantly, earmark times for this activity. To finish, estimate how much time you are saving by batching similar tasks and calculate how much you have earned based on your hourly rate (how much you value your time).

These are just a few of the principles that you can apply to your daily life to make you more efficient and productive in less time. In an age where texting and checking emails with clients present in the room has become commonplace and often acceptable, now is the time to reclaim your focus and your etiquette by following these basic principles. And by the way, read this book! You’ll soon recognize why it has become a #1 New York Times bestseller and been published in 35 countries.

Posted via email from AndyWergedal

Single Mom Seeks College and Career - The Career Doctor Blog

Barbara writes:

I am a single mother of three in my late 20s. I have very few job skills and no formal education. I am eager to attend college and begin a career so that I may support myself and my children. My dilemma is that I have never wanted to be anything other than a wife and mother.

I have hobbies, likes, and dislikes just like everyone, but how do I turn them in to a career?
I desperately want to go back to school because I know that without an education I will not be able to get any kind of employment that will provide enough income for my children.


The Career Doctor responds:

First let me assure you that you are doing all the right moves — you realize you need to attend college to make a better living for yourself and your children and you want to take the time to find the right career for you.

One of my favorite things to do is help people discover their career passions — because when you are passionate about your career, you tend to love your job, and success follows. You will also be healthier and happier because of the fulfillment you receive from doing a job you enjoy.

We have a whole tutorial on Finding Your Career Passion on QuintCareers.com and I encourage you to get more depth on the subject than I can provide here, but let me give you at least an outline for what you need to do to move forward.

First step: Take some assessment tests. There are a number of good assessment tests (online and in print) that can give you some valuable career feedback based on your responses.

Second step: Assess yourself. You have already started this process — examine your likes, favorite activities, lifelong interests, hobbies, volunteering. Make a list. Then look for common threads among all these things and develop a list of core attributes.

Third step: Examine your life goals and research ideal career paths. Review what you want to accomplish in your life, and along with the results from step 2, begin researching careers that will use your skills and help you achieve your goals.

Fourth step: Identify college majors and minors that will assist you in entering your ideal career path.

Posted via email from AndyWergedal

And the Census Jobs Bubble Bursts - Careers Articles

census-jobs-2010We all knew it was coming: that big Census employment bubble that was inflated by 411,000 new jobs and sent the unemployment rate down to 9.7 from 9.9 was only temporary. It reached its peak in early May, when a whopping 585,729 people were employed by the Census Bureau. By mid-June, that number had dropped to 330,737. You can keep track of the layoffs city by city at the Census Bureau website.

This could have a huge impact on the entire nation, let alone the 254,992 people who are now jobless again, after working only a few months ... or a few weeks. "A couple week's work--that's about all I got," says "Colleen," a temporary hire who scored well on the Census Bureau's test and spent the last two months waiting to be called in for service. She was recently told she would no longer be needed by the Census Bureau, but didn't want to give her real name for fear that potential employers might perceive her as a complainer.

These layoffs will doubtless have a big effect on next week's June employment report, which will be released Friday. The previous month's report always comes out on the first Friday of the proceeding month. A preliminary Reuters poll found that economists are expecting an overall June payroll decline of 70,000 jobs, even though they expect the private sector to add 113,000 positions.

Census jobs count in the government sector, which is factored separately from the private sector. But those same economic experts predicted a Census drop of about 180,000 jobs in June, which is well short of the actual 254,992, whose numbers were, released after the economists made their predictions.

Which makes one wonder what do the experts actually know? Last month, economists predicted the private sector would add more than double the 41,000 jobs that actually came into being. They were surprised by the weakness and sluggishness of the supposed recovery.

"I'd still rather hear overly positive predictions than overly negative ones," says Colleen, who has added Census Bureau work to her résumé and has renewed her job search. "I'm hoping the people who do the hiring will see my Census Bureau experience and realize that I'm very motivated and skilled enough to land even a temporary job in this highly competitive environment." They should also appreciate her ability to make lemonade out of lemons.

Posted via email from AndyWergedal

Features and Benefits Are So 2009. Sell To Driving Emotion

A famous marketer once said said, “sell the hole, not the drill.”

Translation—for the most part, people don’t care a whole lot about the vehicle that gets them the benefit they want…they’re simply looking for the faster, easier, most enjoyable way to their desired end.

So, if you were selling drills, you could focus in on the features of the drill or you could focus on the fact that this bad-boy will let you bore a monster hole through concrete in 8.2 seconds. If you were a golfer, it’s not so much the graphite shaft, carborundum head and Corinthian leather grip you’re selling, it’s the 300 yard drive.

Except…that it’s not…in either case.

The hole and the drive are the benefits. They sell better than the features.

But there’s something that sells 10 times better than both…driving emotions.

If you can ferret out, then sell to the driving emotions, you make a beeline to the part of the brain that says, “OMFG, if I don’t have that NOW, I just might die!”

In the drill example, the driving emotion isn’t the hole, that the benefit. The driving emotions might be the pride or ego fulfillment that comes from all your other workers and supervisors seeing you banging out massive amounts of work in less time. It might be the sense of empowerment that comes from a bigger, badder tool. Maybe it’s the fact that it lets you get home to your family faster and be less wiped out at the end of the day. Or, oddly enough, it might even be a proxy for a lack of power in other parts of your life.

In the golf example, the driving emotion isn’t the 300 yard drive, it’s the feeling of glory you get when you stand at the tee on the first hole, the one right in front of the clubhouse where everyone’s watching, and bang the ball straight to the green while everyone around you says, “whoaaaahhhh!!!” It’s the respect that comes from being known as the guy with the 300 yard drive. And, yes, just like the drill, it may even be a proxy for a lack of respect and connection in other parts of your life.

So, if you really want to sell, don’t sell the feature, don’t even sell the benefit…sell the driving emotion.

BUT, there’s a big caveat…you’d also better be able to deliver on your promise.

Because if you don’t, you’ll end up with a whole lot of clients and customers with buyers remorse, anger, returns and bad will.

Sell to the soul, then deliver…

Posted via email from AndyWergedal

The Age of Resistance is Upon Us | Personal Branding Blog - Dan Schawbel

We are living in a very different world than we were a few years ago. We are now inundated with so much content and advertising, across so many media streams, that we’ve started to become resistant.  We are opting out of email newsletters, unsubscribing to magazines and newspapers, unfollowing on Twitter, de-friending on Facebook, and putting emails in a spam folder. Name brands, such as Lady Gaga and Coca Cola will be sought out by fans and their messages will continue to spread, since they are differentiated, have high brand equity, and an extremely large foundation of fans.Lady Gaga has over nine million Facebook fans, while Coca Cola has almost six million Facebook fans.

For the average person or company, it has become much more challenging to cultivate a fan base and become well-known, despite the global population of social network users, and the amount of communities one can join. It is true that if you started building your online identity years ago, and kept with it, then you have a major competitive advantage now because people already know who you are, what you do, and are familiar with your logo or your face.

Noise is hurting our ears and our eyes

If you’re reading this, then I bet you’re following thousands of people on Twitter, you skim a hundred blog posts per day or week, and you watch twenty advertisements per day, sometimes without even noticing. We aren’t built to intake the amount of information provided to us, and with the sheer volume, that is increasing by second, we’re becoming smarter about what we read and what we ignore.

These statistics show how much time we use, and possibly waste, in the online world:

  • 90 trillion emails sent on the internet in 2009 (Hubspot)
  • 500 billion minutes per month people spend on Facebook (Facebook)
  • 14.6 billion YouTube videos watched in May (comScore).
  • 2 billion tweets per month on Twitter (Mashable).
  • 200 million blog posts have been published on WordPress.com blogs (Mashable).

We are starting to build a strong resistance against companies and people that we’ve never heard before. We are also questioning blog authors, social network users, and other online personalities that don’t already have social proof and influence. Trust, credibility, history (how long you’ve been around) and a strong relationship (if you’ve previously interacted with a brand and enjoyed the experience), are now the most important factors when someone decides to read your content or do business with you.

Don’t be fooled by the low barriers to entry for online branding

You can build an online business for a very low cost because there are no real barriers to entry. All you need is a host, a domain name, some HTML skills, and a creative idea. The real cost is your time, or so it might appear. The benefit to having no barriers to entry is that talented people, who aren’t millionaires, can be successful online (and can potentially become millionaires). It gives everyone a chance to make a difference, whether they succeed or fail. The negative aspect of having no barriers to entry is that EVERYONE becomes your competitor, whether they are in the same industry as you or not. People are fighting for attention, and attention is harder to obtain than ever before.

The changing competitive landscape

  • Two years ago, it was safe to say that you didn’t need money to break through the noise, establish your brand, and turn your passion into a business.
  • Today, we’re living in a very different environment and the rules are starting to change fast.

How to lower resistance in the most competitive market in history

You aren’t going to be able to compete by publishing two posts in a week anymore. That simply doesn’t cut it in a world where there are million of status messages and posts being published every second. So, how on earth do you stand out?

  1. Become a talent scout. You can’t scale yourself or your time, therefore, it’s a wise idea that you find other people that share the same passion as you. By pairing with others that are looking for a platform to share their voice, you can expand, grow, and break through the noise. Conduct a search through Google blog search, Technorati.com, Twellow.com, and other search engines in order to find people that you can partner with in some fashion.
  2. Invest money in web design. I would never recommend that someone starts a WordPress.com, Typepad.com, Blogger.com or any other blog that you don’t completely own. I advised people to use these services years ago, but now it’s a major disadvantage if you do. You can’t completely customize any of these services. The day’s of just having a place to store content are over. You need to step up your game! By investing in a custom design for your site, including a logo, you have a shot at breaking through the resistance. Otherwise, you are still just another blogger. People trust others that invest money in their brands.
  3. Hire a personal branding expert. It’s extremely valuable to have a third party help you in your branding endeavors, especially for those with no marketing backgrounds. I’m being really bias here, but you should really considering paying for online branding support. People, such as myself (and my company Millennial Branding, LLC) know how to analyze your current situation, help you figure out what makes you special, then position you in your market, and finally provide you with marketing support to increase your visibility.
  4. One-to-one relationships instead of one-to-many. Just like a job seeker shouldn’t blindly apply to one hundred job openings for the sake of it, you shouldn’t go spam everyone and add to the noise. Instead, become as specific as you can with who your audience is and work as hard as you can to form relationships with influencers in that market. This way, you save time, energy, and will achieve greater results in less time.
  5. Long-term instead of short-term thinking: A brand isn’t built overnight. As I stated before, you want to find a topic that you can write about for years, instead of months. This way, people knows that you’re serious and will potentially commit to reading your work. It takes a long time for people to recognize you as a serious online participant.
  6. Get an industry influencer to sponsor you. What we’re going to see more of over the years is brand association, partnerships, and sponsorships. New bloggers are going to be seeking mentorship and promotional support from the veterans in different markets. This way, people that aren’t well-known can become well-known faster, and have a shot of breaking through the resistance.
  7. Become more exclusive. When you create scarcity, you create demand. If you can prove the value of what you have to offer, then you can charge for it. For instance, I read an article about how someone created a premium network for chefs. Chefs are hard to reach, so the value of the network is worth people paying for it. If you can find a niche that’s hard to target, such as college students, then this exclusivity actually breaks through the noise because people will seek you out.

Brand matters more than ever

Branding will always become more important because a brand creates a sense of trust, loyalty, and overall experience that’s hard to replicate. Those who are already established in their fields will become even more successful over the coming years because it’s easier to build upon a foundation, rather than from scratch. Those who aren’t established will need to become established using the above seven strategies I’m offering.

Brands have leverage, control, and prestige. They lower resistance  by providing evidence of previous successes, and a commitment to maintaining quality and service.

Posted via email from AndyWergedal