Where to Use a Branding Statement » Blog | Great Resumes Fast

You’ve been working on your resume, and you fashioned a fancy branding statement for yourself.  Of course, you want to display it across the top of your resume, but where else should you be using it?

Cover letter: Format your cover letter to match your resume by copying your contact information and branding statement in the same format.

Thank you letter: Same as your cover letter.

Business card: If you’re using networking cards while you’re out job hunting, your branding statement will look great on them.

LinkedIn profile: Don’t be shy, place it right below your name.

E-mail signature: If you’re e-mailing applications for jobs, make items such as your LinkedIn address and branding statement part of your contact information.

Blog: If you have a professional blog, your branding statement can go there as well.

Twitter: If you’re tweeting statements related to work, why not add your branding statement to your bio section?

Web site: If you’re using a Web site to advertise your professional accomplishments, your branding statement can reinforce your message.

If you need help thinking about where a branding statement might be useful, think about how McDonald’s uses “I’m lovin’ it” on everything from billboards to cups.  It takes some thought to develop a branding statement that truly summarizes you.  Once you’ve got one, use it everywhere you can!

Posted via email from AndyWergedal